MILLE MIGLIA 2017 - Portrait of Karl-Friedrich Scheufele

"The Mille Miglia is a new episode in the dolce vita, but with a hint of fuel". Karl-Friedrich Scheufele, Co-President of Chopard, amateur of fine arts and mechanics takes us strolling the Italian scenery. As official timekeeper and sponsor of the Mille Miglia since 1988, the world's most famous regularity race for classic cars, Chopard has created a collection of luxury sports watches which has become the brand's unmistakable sporting emblem. Its unique and instantly recognisable design has made this collection one of the greatest classics of contemporary watchmaking. In 2017, Chopard celebrates the 90 year anniversary of “the most beautiful race in the world”.